It is easy to read this scenario and automatically think to yourself that you would never do that because it is unethical, however what we forget to do is put ourselves in John's situation. I completely agree that it is unethical for John to sell the names of his employees without consent, however I think there are different ways he can go about benefiting from this situation that could potentially save his business and employees. By John selling the names to the car salesman would automatically give him $8,000 and keep his business from going under or having to fire valuable employees. In return John would have to give up the names of his employees to the car salesman, who would probably try to pitch his automobile sales to those employees to encourage them to purchase a vehicle. The employees may have to deal with a nagging car salesmen, which is better than losing their job because their business was going under.
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